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What makes for the perfect mobile phone? The operating system, the performance or maybe the camera? It all depends on the user and his or her preferences. The selection of smartphones is enormous: Whether iPhone, Samsung, Huawei or Xiaomi – every mobile phone provider has their own hobbyhorse and its fans.
Usually a person isn’t willing to compromise much or at all on the operating system. When you’ve gotten used to the operating system of a mobile phone, then it’s hard to give it up again.
Google with its pet project Google Android dominates the smartphone world, as it does in so many areas. Android offers not only the largest range of mobile phone models, but also enables an even more unlimited access to apps. Most smartphones, such as Samsung, Huawei and Xiaomi are based on Android. This makes Android the number one operating system in Switzerland. The iOS operating system from Apple is known above all for its intuitive handling. An iPhone always comes with an iOS system and vice versa – which makes optimal coordination of soft- and hardware possible and enhances the ease of operation for the user.
Apple and Samsung still basically share the Swiss mobile phone market among themselves. This is due to their popularity and also to the fact that these brands’ models are always among the test winners.
“Style”, “efficiency” and “trendiness” – those are the leitmotifs of the Apple brand. If the perfect combination of innovation and intelligent design is important to you, then you will love the iPhone. Samsung Galaxy stands out for innovation, even beyond Google Android.
Samsung has always been a forerunner in developing new smartphone features. The infinity display and face recognition are just two examples for which Samsung Galaxy played a leading role.
But of course the competition never rests either...
Opinions differ regarding mobile phone cameras. Some smartphone cameras can now actually keep pace with the picture quality of a professional reflex camera. We owe this in part to the innovative power of Huawei and Samsung. Huawei, which touts its new flagship model as a “photographic powerhouse”, is establishing a clear position in camera technology and getting all the fans of amateur photography on its side.
Particularly the Chinese late bloomers such as Huawei and Xiaomi are currently taking the world market by storm. They shine with powerful processors and constantly growing innovation at half the price. But the old hand Nokia is back as well and is again pulling out all the stops! The iconic brand celebrated a brilliant comeback in early 2017 and since then has brought several competitive smartphones onto the market. As previously, Nokia is once again one of the most popular mobile phone brands in Switzerland. Models of the Alcatel brand rank as starter models among smartphones: the brand focuses on basic functions at a low price.
What would a perfect mobile phone be without a mobile subscription that fits in with your wishes? To go with our mobile phones there is always a Mobile subscription from UPC that fits right in with your needs.
With the Mobile subscriptions Unlimited and Flex for Swiss and Europe you’ve got all options open! Make calls in all of Europe without a limit? No problem! Pay the minimum and flexibly book additional data for Switzerland and abroad? No problem! And all that with the smartphone of your choice.
To make your decision on one of our mobile phones easier, you can find all the details on the available smartphones and Mobile subscriptions from UPC above.